Selected Work
These projects show what it looks like to lead and own products end-to-end, from early definition through delivery in complex, high-stakes environments.
Led the strategy, UX, and launch of a new B2B client portal, replacing fragmented internal workflows with a unified, systems-driven platform that reduced manual onboarding and supported real-time financial operations.
Established a modular design system in close partnership with Engineering, creating a shared source of truth that improved consistency, accelerated development, and enabled teams to move faster with confidence.
Led the clinic’s digital transformation by defining a cohesive brand and web experience, aligning content strategy and information architecture to create a clearer, more trustworthy patient experience.
Background Work
The overhaul of a 40-year-old fragmented operational system to create a centralized Customer and Project Lifecycle Management Platform.
Designed a cohesive, mobile-first brand experience that translated community and wellness services into clearer calls to action to increase class engagement.
Redesigned the website to modernize the brand’s digital presence, improve responsiveness, and clarify content structure, supporting clearer communication with prospective and existing clients.
Explored how design can extend feeding therapy into the home by supporting caregivers through education, play, and inclusive product design that encourages confidence and continuity.
Redesigned an enteral feeding tube with a focus on comfort, discretion, and safety, reframing a medical device as something that better integrates into everyday life.
A study in form, material, and structure using parametric tools to create candle holders that explore shadow, balance, and surface variation.
Designed a baby product grounded in market insights and ergonomic study, balancing safety, usability, and cohesive design language across products.